Herman Miller is a name synonymous with quality, innovation and comfort. Across the Atlantic, Italian furniture designer Magis, meaning "more than" in Latin, has been carving their own identity out. Founded in 1976, Magis has bucked tradition from the outset, originally developing ladders to be sold in furniture stores (as opposed to the commonly accepted hardware stores of the time) and even releasing the Magis Dog House—drawing media attention but by their own admission, not much commercial success. This transparency of their thinking, successes and stumbling blocks has made the Magis story a captivating one.

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